February Trivia #2: Facebook "Likes" are Currency (Win a copy of The Like Economy by Brian Carter)

Facebook is a marketing tool unlike any the world has seen before because positivity is part of its DNA.

"The act of liking has far-reaching impact and a quantifiable effect on commerce,” says Brian Carter, author of The Like Economy: How Businesses Make Money with Facebook. Brand loyalty increases profitability by decreasing the cost of new customer acquisition.

That leads us to today’s trivia question…

What 2010 Oscar-nominated film chronicles the founding of Facebook and subsequent legal disputes?

Answer correctly in comments section and three randomly selected winners will receive:

➢ (1) eBook copy of The Like Economy: How Businesses Make Money with Facebook

Rules: Answer question by leaving a comment below (one per person, all duplicates will be discarded) by 12:01 am EST on February 25, 2012. Three winners will be randomly selected from all correct answers and notified by a comment from the Que team on their post.

Want to learn more?

➢ The Like Effect: The Power of Positive Marketing (Sample Chapter)

➢ Driving Facebook "Likes" Using Calls to Action (Video Podcast)

Remember, tell your friends! #TuesdayTrivia is announced twice a month via @quepublishing on Twitter. Stay tuned for more great prizes.