Nowadays, what business can go without social media? It’s a great way to reach new clients, and create a personal image for your company. But it is the internet, and you shouldn’t expose your business to social media until you have a general understanding of the legal side of social media.
That is where Robert McHale’s first-of-its-kind book “Navigating Social Media Legal Risks: Safeguarding Your Business” comes in. “Social media for business has evolved from chic, to mainstream, to essential. It represents a monumental shift in marketing because it facilitates unprecedented opportunities for companies to connect with their customers, generate business exposure, attract leads, drive website traffic, improve search rankings, increase sales, and to facilitate enterprise alignment, innovation, collaboration, customer service, and more.” says McHale. His Social Media Do’s and Don’ts at the end of each chapter make sure that you can bring your business into step with the social media world and more importantly, the legal world.
Here is today’s trivia question:
What is the average number of friends a person will have on Facebook? Here’s a hint.
Answer correctly in the comments section below and three randomly selected winners will receive:
(1) eBook copy of Navigating Social Media Legal Risks: Safeguarding Your Business
Rules: Answer question by leaving a comment below (one per person, all duplicates will be discarded) by 12:01 am EST on June 9, 2012. Three winners will be randomly selected from all correct answers and notified by a comment from the Que Publishing team on their post.
After posting your answer, take a look through a couple of sample chapters! Chapter 1 covers laws regarding social media contests and sweepstakes and Chapter 5 educates on the risks and rewards of social media in litigation.
Follow author Robert McHale on Twitter @rmchalelaw
Tell your friends! We'll be announcing future #TuesdayTrivia questions via @QuePublishing on Twitter. Stay tuned for more great prizes.