By Brian Carter This video teaches you how to use two analytics tools to help you see what's going on with your potential buyers. Google analytics also provides other insights that will give you ideas on how to improve your Facebook results. | 4:28 | May 30, 2012 |  |
By Brian Carter Learn everything you need to know about Facebook Credits, Facebook's virtual currency, from Introduction to Facebook Marketing Campaigns Video Training, by Brian Carter. | 5:16 | May 29, 2012 | |
By Michael Miller Learn how to upload and share videos with friends on Facebook. Facebook Essentials is your quick and easy – and visual – way to learn more about using Facebook. | 4:14 | Apr 20, 2012 | |
By Michael Miller This video tutorial teaches you how to sign up for a Facebook account. When you want a quick and easy – and visual – way to learn more about Facebook, turn to Facebook Essentials. | 4:52 | Apr 20, 2012 | |
By Tris Hussey Learn how to keep your WordPress plugins and themes updated with automatic and manual updates. For more tips, tricks, and inside knowledge to help you get the most out wordpress blogging and website platform, check out WordPress Essentials. | 2:59 | Apr 20, 2012 | |
By Tris Hussey Learn how to use the WordPress Image Editor. WordPress Essentials provides all the tips, tricks, and inside knowledge to help you get the most out of the world's most popular blogging and website platform. | 5:01 | Apr 20, 2012 | |
By Sarah-Jayne Gratton This podcasts features a round-up of experts providing answers to key social media questions from contributors to the book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses. | 4:13 | Mar 30, 2012 | |
By Sarah-Jayne Gratton Sarah-Jayne Gratton presents blogging tips from her book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses. | 3:46 | Feb 23, 2012 | |
By Sarah-Jayne Gratton Sarah-Jayne Gratton discusses the components of a Brand Makeover, from her latest book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses. | 2:32 | Feb 23, 2012 | |
By Sarah-Jayne Gratton Sarah-Jayne Gratton provides insights on Cross Platform Promotions (CPP), from her book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses. | 2:54 | Feb 23, 2012 | |
By Sarah-Jayne Gratton Sarah-Jayne Gratton presents tips on maximizing your success with Twitter, her latest book, Zero to 100,000: Social Media Tips and Tricks for Small Businesses. | 3:56 | Feb 23, 2012 | |
By Evan Bailyn Evan Bailyn discusses winning social media strategies and key concepts described his book, Outsmarting Social Media: Profiting in the Age of Friendship Marketing. | 6:16 | Feb 14, 2012 | |
By Evan Bailyn Evan Bailyn provides tips and strategies on the concept of Social Search, from his latest book, Outsmarting Social Media. Learn how to capitalize on the human input qualities of search. | 2:41 | Feb 14, 2012 | |
By Brian Carter Brian Carter shares tips on using calls to action to drive Facebook "likes," from, The Like Economy: How Businesses Make Money With Facebook. | 2:23 | Feb 5, 2012 | |
By Brian Carter Facebook Marketing author, Brian Carter, presents tips and tricks on connecting effectively with your Facebook fans so you can build thriving Facebook communities that promote loyalty and innovation. | 2:14 | Feb 5, 2012 | |
By Brian Carter Brian Carter provides an overview of his latest book, Facebook Marketing, the easy, step-by-step guide to Facebook marketing - 100% updated for Facebook’s newest features & best practices. | 3:12 | Feb 5, 2012 | |
By Evan Bailyn Evan Bailyn provides SEO tips on using content to increase your Google rank from Outsmarting Google: SEO Secrets To Winning New Business. | 3:00 | Feb 5, 2012 | |
By Brian Carter Brian Carter discusses key topics from his book, The Like Economy: How Businesses Make Money With Facebook. Learn how Facebook is changing business, and to earn big business profits on Facebook with real-world lessons you can use right now. | 3:25 | Feb 5, 2012 | |
By Evan Bailyn Evan Bailyn provides a detailed overview of key concepts from his book, Outsmarting Google: SEO Secrets To Winning New Business. | 5:50 | Feb 3, 2012 | |
By Ruth P. Stevens Learn how to motive prospects by creating the best information based offers from Ruth Stevens, author of, Maximizing Lead Generation: The Complete Guide for B2B Marketers. | 3:51 | Oct 1, 2011 | |
By Chris Brogan Chris Brogan provides an overview of his latest book, Google+ for Business: How Google's Social Network Changes Everything. | 5:06 | Oct 1, 2011 | |
By Chris Brogan Chris Brogan provides three valuable tips on building your profile in Google+, from his latest book, Google+ for Business: How Google's Social Network Changes Everything. | 2:19 | Oct 1, 2011 | |
By Ruth P. Stevens Learn how to calculate the right number of leads for your lead generation program from Ruth Stevens, author of, Maximizing Lead Generation: The Complete Guide for B2B Marketers. | 4:46 | Oct 1, 2011 | |
By Ruth P. Stevens Ruth Stevens presents key topics from her book, Maximizing Lead Generation: The Complete Guide for B2B Marketers. Learn how to architect, execute, and measure lead generation programs. | 3:36 | Oct 1, 2011 | |
By Ruth P. Stevens Learn two valuable insights from seasoned lead generation expert, Ruth Stevens, author of Maximizing Lead Generation: The Complete Guide for B2B Marketers. | 2:37 | Oct 1, 2011 | |
By Dean Anthony Gratton, Sarah-Jayne Gratton Author, Sarah-Jayne Gratton, provides an overview of her latest book, Zero To 100,000: Social Media Tips And Tricks For Small Businesses. | 2:08 | Sep 26, 2011 | |
By Mike Moran Search Engine Marketing Inc. co-author, Mike Moran, provides an overview of his new Search Engine Marketing Inc. video training title -- your step-by-step video guide to search marketing success. | 8:09 | Sep 15, 2011 | |
By Mike Moran Author Mike Moran presents a tip on his most surprising insights from constant upgrades to other things staying the same, from his latest book and video series, Search Engine Marketing, Inc. and LiveLessons. | 2:51 | Sep 15, 2011 | |
By Chris Grams Chris Grams discusses key topics from his latest book, The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World. | 5:27 | Sep 1, 2011 | |
By Peter Shankman Peter Shankman discusses the importance of good customer service, the subject of his latest book, Customer Service, New Rules for a Social Media World. | 1:22 | Sep 1, 2011 | |
By Peter Shankman Peter Shankman discusses key concepts from his book, Customer Service, New Rules for a Social Media World. | 2:21 | Sep 1, 2011 | |
By Chris Grams Chris Grams presents a tip on making communities more successful by working together with brands, from his latest book, The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World. | 2:53 | Sep 1, 2011 | |
By Catherine Margaret Juon Internet Marketing Start to Finish author, Catherine Juon, discuses how businesses can use online strategies, including online advertising, search engine marketing, and social media, to drive sales. | 5:08 | Sep 1, 2011 | |
By Catherine Margaret Juon Internet Marketing Start to Finish author, Catherine Juon, provides an overview on sales and how a customer interacts with you online provides important data regarding web and offline sales. | 2:23 | Sep 1, 2011 | |
By Catherine Margaret Juon Internet Marketing Start to Finish author, Catherine Juon, discusses how internet marketing can help you target potential customers and drive sales, both online and offline. | 2:42 | Sep 1, 2011 | |
By Catherine Margaret Juon Internet Marketing Start to Finish author, Catherine Juon, teaches you how to set up a system for tracking customer interaction, from initial click all the way to sale. | 3:38 | Sep 1, 2011 | |
By Jason Falls Jason Falls, author of, No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing, presents a tip on how to determine your social media goals. | 2:18 | Sep 1, 2011 | |
By Erik Deckers Erik Deckers provides a tip on what your customers are saying about you, from his latest book, No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing | 3:18 | Sep 1, 2011 | |
By Jason Falls, Erik Deckers Erik Deckers and Jason Falls provide insights from their latest book, No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing. | 4:21 | Sep 1, 2011 | |
By Peter Shankman From his latest book, Customer Service, New Rules for a Social Media World, Peter Shankman explains why social media is first and foremost a listening platform. | 1:09 | Sep 1, 2011 | |
By Chris Grams Chris Grams discusses why and how the community is more than just its customers, from his latest book, The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World. | 3:02 | Sep 1, 2011 | |
By Chris Grams Author Chris Grams provides a tip on branding from his latest book, The Ad-Free Brand: Secrets to Building Successful Brands in a Digital World. | 1:37 | Sep 1, 2011 | |
By Catherine Margaret Juon Catherine Juon provides an overview on sales and how a customer interacts with you online provides important data regarding web and offline sales from her latest book, Internet Marketing Start to Finish. | 2:23 | Jul 12, 2011 | |
By Catherine Margaret Juon Author Catherine Juon presents tips from her latest book, Internet Marketing Start to Finish, on how internet marketing is a way to target potential customers and drive sales, both online and offline. | 2:42 | Jul 12, 2011 | |
By Catherine Margaret Juon Catherine Juon discusses setting up a system for tracking customer interaction, from initial click all the way to sale from her latest book, Internet Marketing Start to Finish. | 3:38 | Jul 12, 2011 | |
By Michael Miller Learn how to tap into the potential of YouTube to promote your business and sell your products or services with tips from the author of YouTube for Business: Online Video Marketing for Any Business. | 3:38 | Apr 15, 2011 | |
By Simon Salt "Social Location Marketing" author Simon Salt teaches how to outshine competitors on Foursquare, Gowalla, and Yelp, with concepts from his book which presents real-world cases and actionable advice for marketers, entrepreneurs, & customer service leaders. | 3:56 | Feb 5, 2011 | |
By Justin R. Levy Facebook Marketing author and New Marketing Labs Chief of "Stuff", Justin Levy provides an overview of what readers will learn from his book. | 1:52 | Jul 15, 2010 | |
By Liana Evans Your icon in a social media community is what identifies you to the members. It's important to choose it wisely since it not only represents you, but your company as well. These three tips can help you choose the right icon for engaging in social media. | 4:13 | Jun 16, 2010 | |
By Liana Evans You can learn a lot by just watching and researching -- but if you are going to be successful with your social media marketing strategy, you need to be social. That means engaging and interacting in communities. These tips can help you get started. | 3:46 | Jun 16, 2010 | |
By Liana Evans Every community is different; each has its own rules and norms. It’s important to your success in social media marketing to understand each community you’re engaging with. These three high-level tips can help you to understand the rules and be successful. | 4:00 | Jun 16, 2010 | |
By Liana Evans YouTube is the second-largest site on which searches are conducted. Are you using it to your advantage in your social media marketing strategy? These three tips give you insight into how to use it wisely, and understand it’s not all about going viral. | 4:19 | Jun 16, 2010 | |
By Liana Evans It’s tough knowing what you can and can't say when you engage in social media sites. It’s important to bring your legal team in early; they can help you avoid major snafus. These three tips can help you make the most of your legal team’s skills. | 3:00 | Jun 7, 2010 | |
By Liana Evans Marketers can be tempted to jump on the latest social media community trends. New tools are exciting and cool, but what happens if you plan everything around one, and it breaks or disappears? These three tips can help you avoid Shiny Object Syndrome. | 4:07 | Jun 3, 2010 | |
By Liana Evans Just because you love one social media platform, like Twitter or Facebook, doesn't mean your audience does. This segment of 45 Social Media Insights in 45 Days gives three tips about being versatile with your social media strategies and tactics. | 4:04 | Jun 3, 2010 | |
By Liana Evans Sometimes you won't always have the next great idea on how to improve your product or service, your customers will. This video gives you three tips for engaging in social media to figure that out and incorporate it into your social media marketing plan. | 3:38 | Jun 3, 2010 | |
By Liana Evans Before you implement any tactics in your social media marketing plan, you should first define your goals. If you don't, then how will you know if you are successful? These three tips can help you get your goals for engagement in social media in place. | 3:52 | Jun 3, 2010 | |
By Liana Evans Are your branding and messaging efforts being siloed? If they are, that can hinder your social media marketing strategy and the tactics you implement. This chapter in Social Media Marketing highlights how to avoid these pitfalls. | 2:57 | Jun 3, 2010 | |
By Liana Evans Marketing in social media isn't easy; it’s a lot about what you give to the community. If you aren't giving value to those you are engaging with, you aren't going to get much back. These tips can help you understand that rewarding a community matters. | 3:00 | Jun 3, 2010 | |
By Liana Evans The first chapter in the book "Social Media Marketing Engaging Strategies for Twitter, Facebook & Other Social Media" highlights in the first Insight: Why it's not easy, quick or cheap to be successful with your social media marketing strategy. | 2:52 | May 20, 2010 | |
By Liana Evans This video kicks off the new book Social Media Marketing, Engaging Strategies for Twitter, Facebook, and Other Social Media. It gives you a high-level overview of the book, and starts off the series 45 Social Media Insights Over 45 Days. | 4:04 | May 20, 2010 | |
Learn key strategies for tapping online social networks to build better products, reach new audiences, and sell more stuff. Part 1 of a 5 part series filmed at Harvard Business School, Clara Shih discusses key topics from her book, The Facebook Era. | 11:31 | Oct 24, 2009 | |
Clara Shih discusses how social networks have developed new modes of communication and how they offer businesses immense opportunities to transform customer relationships for profit. | 10:47 | Oct 24, 2009 | |
Clara Shih describes powerful tools available to the Facebook marketer to measure campaign efficacy. Learn how to track the incidence and sentiment of keywords using Facebook Lexicon, how to use Newsfeeds, and more. | 10:46 | Oct 24, 2009 | |
Clara Shih describes how Facebook helps businesses deliver the right message, to the right person, at the right time using hyper-targeted Facebook ads. Learn how Facebook facilitates precision marketing by exploiting consumer latent interest. | 8:56 | Oct 24, 2009 | |
Anne Marie Lafond and Lev Mirlas discuss the complexities and strategies of multiple online sites. | 8:53 | Sep 28, 2009 |  |
Anne Marie Lafond and Lev Mirlas look at managing the project of creating multiple online sites. | 7:46 | Sep 28, 2009 | |
Anne Marie Lafond and Lev Mirlas disccuss the architecture patterns necessary for creating and managing multiple online sites. | 6:24 | Sep 28, 2009 | |
Bob Thompson, renowned CRM expert and Editor in Chief of CustomerThink talks with David Taber about the best practices surrounding Salesforce.com. CRM systems and how to move from a simple SFA to a 360-degree view of the customer relationship. | 16:24 | Sep 24, 2009 | |
MarketingProfs President Roy Young interviews Sandy Carter , VP of SOA & WebSphere Strategy from IBM Corporation, about her new book "The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market." | 35:07 | Oct 28, 2008 | |
By Sandy Carter MarketingProfs President Roy Young continues his interview with Sandy Carter, VP of SOA & WebSphere Strategy from IBM Corporation, about her new book "The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market." | 14:57 | Oct 28, 2008 | |
By Simms Jenkins BrightWave Marketing CEO Simms Jenkins discusses key concepts from his book, "The Truth About Email Marketing," with IBM Distinguished Engineer Mike Moran in this 3-part series. Learn best practices and bite-size, easy-to-use techniques that get results. | 9:32 | Jul 30, 2008 | |
By Simms Jenkins Simms Jenkins and Mike Moran discuss "The Truth About Email Marketing" in part two of this 3-part series. Learn about the opportunities and challenges of Email marketing and learn easy-to-use techniques that drive sales and build relationships. | 14:13 | Jul 30, 2008 | |
By Mike Moran Simms Jenkins and Mike Moran discuss examples of winning email strategies. Learn which companies are setting the benchmarks. Gain valuable insights and social media best practices from companies that have mastered winning email marketing techniques. | 14:46 | Jul 30, 2008 | |
By Deirdre Breakenridge Deirdre Breakenridge discusses social networking campaign strategy with Patrice-Anne Rutledge, author of "The Truth About Profiting From Social Networking.” Facebook, LinkedIn, YouTube, & beyond: “social network” your way to success! | 10:48 | Jun 19, 2008 | |
By Patrice-Anne Rutledge Deirdre Breakenridge discusses how to profit from future trends in social networking with Patrice-Anne Rutledge, author of "The Truth About Profiting From Social Networking." Facebook, LinkedIn, YouTube, & beyond: "social network" your way to success! | 12:41 | Jun 19, 2008 | |
