Author Webcasts from Que Publishing

Webcast Archive: The Seven Ways Social Media Drives Business

Presented by Jason Falls

Still unsure of how Twitter, Facebook and Foursquare can actually be used as strategic business drivers. Join Jason Falls for a deep look at the seven business drivers of social media marketing. In this webcast, you'll learn how your company can:

  • Enhance its brand awareness
  • Protect its reputation
  • Enhance its public relations
  • Build community
  • Enhance customer service
  • Facilitate Research and Development
  • Drive leads and sales

Jason FallsJason Falls is a consultant, speaker, strategist, and thinker in the world of digital marketing and social media. He is the owner of Social Media Explorer, a social media consulting service, as well as Exploring Social Media, a learning community. He works with corporate clients, developing and managing their social media and PR strategies. He is a highly sought-after speaker, traveling around the country to speak to various trade associations, conferences, and corporate groups.