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Sams Teach Yourself LinkedIn in 10 Minutes, 2nd Edition

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Sams Teach Yourself LinkedIn in 10 Minutes, 2nd Edition

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Description

  • Copyright 2011
  • Dimensions: 5-3/8 X 8-1/4
  • Pages: 224
  • Edition: 2nd
  • eBook (Watermarked)
  • ISBN-10: 0-13-263980-7
  • ISBN-13: 978-0-13-263980-4

Sams Teach Yourself LinkedIn® in 10 Minutes, Second Edition

Sams Teach Yourself Linkedln® in 10 Minutes, Second Edition offers straightforward, practical answers when you need fast results. Learn everything you need to know to quickly and easily generate solid results on LinkedIn.

Tips point out shortcuts and solutions

Cautions help you avoid common pitfalls

Notes provide additional information

Plain English explains new terms and definitions

10 minutes is all you need to learn how to…

  • Create a LinkedIn profile that generates results
  • Find jobs, consulting opportunities, partners, and clients
  • Enhance your visibility to an audience of millions
  • Promote your services as a LinkedIn service provider
  • Develop a streamlined approach for managing contacts
  • Customize LinkedIn for maximum effectiveness and productivity
  • Use LinkedIn Answers and Groups for research and marketing
  • Extend the power of LinkedIn with third-party applications and tools
  • Give and receive professional recommendations
  • Recruit job candidates
  • Access LinkedIn from mobile devices
  • Advertise on LinkedIn

Category:  Internet

Covers:  LinkedIn

User Level:  Beginning

Sample Content

Table of Contents

Introduction 1

Chapter 1 Introducing LinkedIn 3

Understanding What LinkedIn Can Do for You ............................3

Understanding the Key to Success on LinkedIn..........................4

Understanding LinkedIn Account Types ......................................5

Using a LinkedIn Free Account ..................................................6

Exploring LinkedIn Premium Accounts........................................6

Creating a LinkedIn Account ....................................................8

Exploring the LinkedIn Home Page ..........................................13

Navigating LinkedIn ................................................................15

Chapter 2 Creating Your Profile 17

Viewing a LinkedIn Profile ......................................................17

Creating a Profile That Achieves Your Goals ............................18

Understanding Profile Completeness ......................................20

Entering Basic Profile Information ..........................................21

Adding Positions ....................................................................23

Adding Educational Information ..............................................24

Adding Website Links and Other Additional Information ............27

Integrating Your LinkedIn Account with Twitter ..........................28

Customizing Your Public Profile ..............................................30

Adding Profile Sections ..........................................................31

Adding a Profile Summary ......................................................33

Adding Personal Information ..................................................34

Specifying Contact Settings ....................................................35

Adding a Profile Photo ............................................................37

Viewing Your Profile................................................................38

Chapter 3 Adding and Managing Connections 39

Developing a Connection Strategy ..........................................39

Building Your Network ............................................................40

    Importing Webmail Contacts ..........................................41

Importing Contacts from Other Email Systems ........................43

Connecting with Current or Past Colleagues ............................44

Connecting with Former Classmates........................................45

Connecting with Other LinkedIn Members ................................46

Connecting with People Not on LinkedIn ..................................49

Responding to Connection Invitations......................................49

Managing Your Connections....................................................51

Removing Connections ..........................................................53

Viewing Your Network Statistics ..............................................54

Chapter 4 Customizing Your LinkedIn Settings 55

Customizing the Way You Use LinkedIn....................................55

Customizing Profile Settings ..................................................56

Customizing Email Notification Settings ..................................57

Customizing Your Home Page Settings ....................................60

Subscribing to RSS Feeds ......................................................61

Customizing Group Invitations Settings....................................63

Customizing Your LinkedIn Personal Information ......................64

Customizing Your Privacy Settings ..........................................65

Specifying How You Want to Use the LinkedIn Network ............67

Chapter 5 Managing and Updating Your Profile 69

Understanding the Importance of a Current Profile ..................69

Posting an Update ................................................................70

Managing Your Updates..........................................................73

Commenting on an Update ....................................................74

Updating Your Profile..............................................................74

Promoting Your Profile on the Web ..........................................75

Printing and Downloading Your Profile......................................77

Chapter 6 Communicating with Other LinkedIn Members 79

Understanding Your LinkedIn Network......................................79

Understanding InMail, Introductions, and LinkedIn Messages....80

Understanding Your Contact Options ......................................81

Managing Your Inbox ..............................................................83

Sending Messages ................................................................85

Reading and Replying to Messages ........................................87

Sending InMail ......................................................................88

Requesting Introductions........................................................90

Managing Introduction Requests ............................................93

Chapter 7 Searching on LinkedIn 97

Performing a Quick Search ....................................................97

Searching for People ..............................................................98

Narrowing People Search Results............................................99

Performing an Advanced People Search ................................102

Saving a People Search........................................................103

Using Advanced Search Techniques ......................................105

Using the Profile Organizer ..................................................105

Chapter 8 Using LinkedIn Tools 109

Understanding LinkedIn Tools ..............................................109

Installing and Using the LinkedIn Firefox Browser Toolbar ......110

Installing and Using the LinkedIn Internet Explorer Toolbar......112

Using JobsInsider ................................................................115

Sharing Web Pages with LinkedIn Members ..........................117

Using the Outlook Toolbar ....................................................118

Creating an Email Signature ................................................119

Using the Google Toolbar Assistant ......................................121

Chapter 9 Finding a Job 125

Attracting Recruiters and Hiring Managers ............................125

Searching Job Postings ........................................................126

Viewing Job Postings............................................................129

Performing an Advanced Job Search......................................130

Applying for a Job ................................................................132

Finding Recruiters and Hiring Managers ................................133

Upgrading to a Job Seeker Premium Account ........................134

Chapter 10 Requesting and Providing Recommendations 137

Understanding LinkedIn Recommendations............................137

Requesting Recommendations..............................................138

Managing Recommendation Requests ..................................141

Responding to Recommendation Requests............................142

Accepting Recommendations ................................................145

Making Recommendations....................................................146

Managing Recommendations................................................147

Managing Received Recommendations.........................148

Managing Sent Recommendations ...............................149

Chapter 11 Participating in LinkedIn Groups 151

Understanding LinkedIn Groups ............................................151

Joining a Group....................................................................152

Participating in Group Discussions ........................................155

    Liking a Discussion .....................................................156

    Adding Comments to a Discussion...............................156

    Following Group Discussions and Members ..................157

    Starting a Discussion..................................................158

Using a Group’s Jobs Discussion Board ................................160

Managing Your Groups ........................................................162

    Viewing Your Groups....................................................162

    Changing the Display Order of Your Groups...................163

    Viewing Group Updates ...............................................164

    Viewing Group Members..............................................165

    Managing Group Settings ............................................165

    Forwarding Information About Groups ...........................165

    Leaving a Group..........................................................166

Creating and Managing Your Own Group ................................166

    Creating Your Own Group.............................................166

    Managing Your Own Group...........................................169

Chapter 12 Using LinkedIn Answers 171

Understanding LinkedIn Answers ..........................................171

Asking a Question................................................................173

Browsing Open Questions to Answer ....................................175

Answering Questions............................................................177

Searching LinkedIn Answers by Keyword ................................179

Viewing and Modifying Your Questions and Answers ..............180

Chapter 13 Using LinkedIn Applications 183

Understanding LinkedIn Applications ....................................183

Choosing the Right Applications............................................184

Adding Applications..............................................................185

    Adding the Blog Link Application ..................................187

    Adding the Box.net Files Application.............................189

    Adding a Poll ..............................................................189

    Adding the Reading List by Amazon Application.............193

    Adding the SlideShare Presentations Application...........195

    Adding the WordPress Application ................................197

Adding and Managing LinkedIn Events ..................................198

Removing Applications ........................................................200

Chapter 14 Using LinkedIn Service Providers 201

Understanding LinkedIn Service Providers ............................201

Searching for Service Providers ............................................202

Recommending a Service Provider ........................................203

Requesting a Service Provider Recommendation....................206

Responding to a Service Provider Recommendation Request ..208

Chapter 15 Using LinkedIn Mobile 209

Using LinkedIn Mobile ..........................................................209

Accessing LinkedIn on Your Mobile Phone ............................209

Using the LinkedIn iPhone Application ..................................211

Using LinkedIn on Your BlackBerry ........................................212

Using LinkedIn on Your Palm ................................................212

9780672335440    TOC    1/7/2011

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